It’s likely that your competitors are already texting.
In fact, 76% of consumers say they have received some kind of text message from a business.
It’s time to stand out from the crowd.
It’s time to learn how to text like a pro.
Here are SIX WAYS to increase sales by texting better:
1. Increase Response Time
As learned, up to 50% of all sales go to the vendor that responds first to a customer's need. This not only means that you need to be texting in order to reach them but also that you need to be quick to respond.
Finding ways to reduce response time is crucial to texting like a pro. That’s why TxtSquad utilizes preset texting scripts and automation to help speed up response times, including built-in responses for scheduling appointments and providing quotes so customers are getting immediate attention.
2. Utilizing a Team-Based Strategy
Sales teams need to work together to succeed; as the adage goes, “Teamwork makes the dream work.”This team-based mindset needs to be applied while texting customers, too.
Forming a team-based approach to respond to queries and follow-up on sales leads should be prioritized. It can reduce response time and missed opportunities while driving sales.
TxtSquad utilizes a team view allowing team members to view other conversations, learn from their co-workers, respond to queries as they come in, and assist in closing sales from customers.
3. Integrating Business Processes
Texting should not be siloed from other processes you use in your business. Finding a way to incorporate, organize and collect information from text messaging conversations can prove to be extremely useful.
That’s why TxtSquad emphasizes integration with existing platforms.
For example, TxtSquad allows integration with other applications that are commonly used by small and medium-sized businesses, including the Zapier API platform, Shopify, Jobber, QuickBooks, and Service Monster.
4. Using Analytics
Do you know how long, on average, it takes your average customer to respond?
Do you know if they click the link they sent you? How about what options they look at?
Are your customers price sensitive, or quality-focused?
Questions like these can be answered using analytics.In order to increase sales, you need to craft an approach that shows you understand your customers – and to do, so you need to have the best data on who they are.
That’s why TxtSquad emphasizes the collection of analytics to help you understand customers and increase sales.
5. Being Professional and Transparent
It is important that you are staying professional in all business communications, including texting.
This means limiting the use of inappropriate or off-topic comments, not relying too much on emojis, or using confusing acronyms. Being professional also includes monitoring quality control in your sales process to ensure a high customer experience.
For example, TxtSquad’s team-view allows managers to monitor communications and watch for inappropriate behavior from sales staff. In doing so, it creates a culture of transparency which can help drive sales.
6. Using Scripts That Work
Do you use common scripts for your messaging? Do you know what works and what doesn’t? It is important to get your texting scripts right for all communicating with customers.
That means figuring out what works, and what needs to be improved. That’s why TxtSquad allows you to script common messages like in the introduction, follow-up, customer touch points, and service checks.
We use data to figure out what is working in a script and how to improve it.In doing so, we can speed up response time and improve quality.