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How HVAC Services Succeed by Texting Customers

How do you attract new customers to your HVAC service company? Here are 6 text message marketing tips that can help utilize for using SMS marketing for your heating and cooling services.

Josh Taylor

Published

A work inspecting a hvac unit

Why should HVAC companies text customers?

There is a lot of competition in the HVAC industry. In oTo ahead, you need to be able to re-engage past customers and find new ones. There are many ways you can do this, but one way that's been proven to work is adding a great texting solution to your service.

HVAC (Heating, Ventilation, Air Conditioning) companies are taking advantage of text messaging services to do more than just communicate with their customers. They're using these innovative tools for customer service, which helps resolve issues quicker and better! With TxtSquad, we will help heating and AC service companies keep in touch with their customers without having to use inefficient methods like calling or emailing. Texts are less expensive and intrusive for both parties and are a preferred method of communicating with your customers! We'll show you how TxtSquads beats out other forms of communication and doesn’t leave your clients out in the cold! 

Commercial and Residential HVAC companies are using TxtSquad to communicate with their customers by:

  • Appointment Reminders and Delay Notifications.
  • Easy Client Scheduling with Calendar Integration.
  • Provide Quick Service Quotes.
  • Keeping Track of Employees & Vendors.
  • Generate New Leads With Time-sensitive Promotions/Deals.
  • Send Your Location.
  • Get More Online Reviews.
  • Try it Free for 14 days here.

The next step is pretty simple. Try TxtSquads free 2-week trial and start texting your custoTxtSquad'sy!

Still not convinced? Then let's go through a few example texts to show you just how useful texting can be for your HVAC business!

Six Examples of HVAC Marketing Messages

1. “Hi Dennis, Quick reminder that I’ll be in tomorrow at 10 am to inspect your heater. Thanks. -Charles”

a phone with the message “Hi Dennis, Quick reminder that I’ll be in tomorrow at 10 am to inspect your heater. Thanks. -Charles”

Life can seem like one long string of appointments, from managing clients and employees to inspections - even repair and replacement jobs! There are appointments to keep, customers who need service and employees that want hours changed - not to mention customer service issues! It seems like there's always another thing you forgot about or something else popping up before next week when your appointment reminder goes off at 7AM sharp Monday morning! Setting up appointment reminders texts to make sure there are no delays to get the job done on time by letting the clients know you're coming! Also great for when you are running behind or ahead of time or need to reschedule.

2. “Good afternoon Cher! I’m just finishing up a job in a neighborhood near you. I should be there in 15 minutes.”

an sms on a phone reading: “Good afternoon Cher! I’m just finishing up a job in a neighborhood near you. I should be there in 15 minutes.”

The HVAC industry is a moving target. With TxtSquad companies can communicate by SMS with their customers in new ways like letting them know when they're close by and giving accurate arrival times for jobs!

3. “Hey ThermoKing, do you have a Delfield 18 3/4" evaporator coil in stock? I need it for tomorrow. Thanks.”

a phone reading the text “Hey ThermoKing, do you have a Delfield 18 3/4" evaporator coil in stock? I need it for tomorrow. Thanks.” with a picture of a unit

Texting is a great way for HVAC operators and vendors to stay in contact. Scoping out your part needs has never been easier, so both parties can easily manage inventory with quick exchanges by text on the go!

4. “Hello Everyone, can anyone cover Dillan's shift this Wednesday? He has a family emergency. Thanks, Tim.”

a phone with a picture of a calendar with the text message “Hello Everyone, can anyone cover Dillan's shift this Wednesday? He has a family emergency. Thanks, Tim.”

It's crunch time! Send out a text to all of your employees and see who can cover someone's shift that day, because knowing a shift is covered is one less thing to worry about.

5. “Now offering a $79 HVAC Tune-Up! (Offer valid till 12/25) Book here: https://txtsquad.io/url/B54mu7 

a sms on a phone reading “Now offering a $79 HVAC Tune-Up! (Offer valid till 12/25) Book here: https://txtsquad.io/url/B54mu7 ”  with a promo image saying big deal

Extending exclusive discounts by text message to your customers is an excellent way to drive customers to get maintenance work done. Telling a customer about your company's latest deals and promotions is more relevant than ever with text messages. Not only does it help to gain business during slow periods, but also because texts are read quickly!

6. “Good morning Steve, I have the installation quote for your heat exchanger. It comes to $2057 after tax. Let me know if you have any questions and you can book an appointment here: https://txtsquad.io/url/B54mu7. Talk with you soon!”

an sms reading “Good morning Steve, I have the installation quote for your heat exchanger. It comes to $2057 after tax. Let me know if you have any questions and you can book an appointment here: https://txtsquad.io/url/B54mu7. Talk with you soon!”

Providing a customer with quotes for HVAC work as quickly as possible is important for both the client and the company. Not having any delays in getting the job done and having someone come out as soon as they are available means more time for both you and the customer! The quicker the better!

Customers Prefer to be Texted

Texts are preferred by customers to phone calls because they are less intrusive than other mediums used to contact them. This is the reason why text messages have become more popular than ever! There have been numerous studies that show how much response time matters, as well as other insights on why texts are preferred over phone calls. Read the full article about 3 Quick Texting Stats You Need to Know About Texting.

Why Wait? Try TxtSquad Today!

Texting has become the preferred form of communication for most North Americans, and that includes your HVAC customers! If you’ve been wondering how to get started with text message marketing or just don't know where to start, look no further than our team at TxtSquad. We offer a two-week free trial so you can try it out before committing any time or money. You'll have full access to our library of resources and tutorials as well as 24/7 support from our expert staff who are ready to help answer any questions about sending texts. So what are you waiting for? Sign up now for a two-week free trial today!

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